Thursday, April 28, 2005

Surprise! Vodafone says it's great

Seen all those roadside posters trumpeting Vodafone's outstanding records for call completion, coverage, etc? Most of the percentages seem to be in the late nineties, presumably all designed to make us feel all warm and fuzzy about Voda and its great network.

But if you follow that little asterisk at the side of all the claims, you'll notice that they come from an internal Vodafone survey. In other words, it's not independent research.

Can we believe them? Given that Vodafone is among those who insist we're not getting screwed on call prices - but won't provide transparent evidence - you can make your own judgment.

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